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September 18, 2020

How to Use PPC to Gain Traffic

You’ve probably heard about how PPC can help you gain traffic to your website. But how?  PPC, or pay-per-click, is a digital advertising tool that helps […]
April 10, 2020

Promoting Your Business With Paid Search

What marketing is worth doing and what type just isn’t for you? You might want to consider paid search marketing.  Paid search marketing is a form […]
January 24, 2020

5 Breakout PPC Trends to Look For

How Does Pay-Per-Click Work? PPC ads provide highly relevant content to searchers by relying on keywords. Every time an ad or link is clicked, the company […]
April 23, 2019

SEO or SEM = Organic Search vs. Paid Search

We often hear people throw the acronyms SEO, SEM, PPC, CPC, CPM, etc. around all the time. We are here to set the record straight and […]